G2 Branding & Design
Dewar's Brand Visual Identity
We developed a brand world that establishes the fuller, more rounded, richer drinking experience of Dewar's.
As one of the most awarded Scotches in the world, it merits an identity that reflects its authenticity and expresses its inherent flair.
The brand promise has been translated into both visual and behavioural attributes for the brand. The upshot is a world of richness and depth at its core, alive with a sense of dynamic promise.
